I heard it said recently that, if a picture’s worth a thousand words, then a video is worth a million. This got me thinking about adding videos of cars for sale to my website. I’ve toyed with this before, but had grand ideas of slickly filmed and edited productions. Then I realised that all is needed is a quick walk round of the car; I’ve been told that one minute of footage is all that is required before people lose interest.
With more and more business being done over the internet, from customers in the UK and abroad, it makes sense to use video to allow prospective buyers to get the best impression possible of a car, because many people now buy without seeing the vehicle for themselves.
So here’s my first video. Do let me know what you think as I’d appreciate constructive feedback.